EFFECTS OF MOTIVATION ON EMPLOYEE PERFORMANCE: A CASE STUDY OF GHANA COMMERCIAL BANK, KUMASI ZONE.

EFFECTS OF MOTIVATION ON EMPLOYEE PERFORMANCE: A CASE STUDY OF GHANA COMMERCIAL BANK, KUMASI ZONE.


NUMBERS PAGES: 100        RESEARCH TYPE:-PhD PROJECT         AMOUNT :- ₦2500

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ABSTRACT

The introduction of universal banking law has brought changes over the years, with it stiff competition in the banking industry. Commercial banks are no exception to the modern changes in ensuring staff motivation towards their organizational goals.

The study seeks to assess the motivational packages available at Ghana Commercial Bank and how it affects employee performance towards the Bank?s corporate objectives. The survey research design was used for the study. The study revealed that, management can make use of different strategies and policies to motivate employees in the banking environment.

Employees are interested in enhanced salaries, fringed benefits, promotion, and car loans as motivating elements sufficient to push employees of the bank to give out their best. The research also revealed that the core duty of the bank is normally carried out by clericals who are more than the supervisors and as such motivational packages should be geared towards the clerical workers to ensure that they delight the customers.

Promotion has been a worry to most staff; measures should be put in place by management to ensure that there is continuity in the promotion of staff to avoid low productivity in terms of deposit mobilization. The study revealed that if management withdrew motivational packages it will have serious repercussions on employees? performance.

There was a positive relation between employee performance and corporate performance since employees were able to achieve the bank?s performance indicators in terms of deposits, loan recovery, profitability and also ensuring the liquidity of the banks.

The conduciveness of the office environment has first time impression on the customers and the welfare of the employees. Management can develop new theories such as equity, macllend theory, Abraham Maslow and Hertzberg two factors to ensure employees achieve work targets.

 

TABLE OF CONTENT
CHAPTER ONE: INTRODUCTION
1.1 Background to the study
1.2 Statement of the problem1.3 Objectives of the study
1.4 Research Questions..
1.5 Significance of the Study
1.6 Scope of the Study
1.7 Organization of the Study
CHAPTER TWO LITERATURE REVIEW
2.1 Introduction
2.2 History of the Banking industry and Ghana Commercial Bank in Ghana.
2.3 Motivation and corporate performance in the banking sector
2.4 Performance Measurement
2.5 Chapter Summary
CHAPTER THREE METHODOLOGY
3.1 Introduction
3.2 Research Design of the study
3.3 Population, Sample Size and Sampling Techniques for the study
3.4 Data for the Design
3.5 Data Analysis and Presentation.
3.5.1Motivation
3.5.2 Job Satisfaction
3.6 Organizational Structure of Ghana Commercial Bank Limited.
CHAPTER FOUR PRESENTATION, ANALYSIS AND DISCUSSION OF DATA
4.1 Introduction.
4.2 Socio-Demographic status of Respondents
4.3 Motivational Packages in Ghana Commercial Bank
4.4 Effects of Motivational package on Employee Performance
4.5 Effects of Motivational packages on Ghana Commercial Bank Performance
5.0 CHAPTER FIVE SUMMARY, CONCLUSION AND RECOMMENDATIONS
5.1 Introduction..
5.2 Summary of Major Finding
5.3 Conclusion.
5.4 Recommendation
REFERENCES
APPENDIX

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